ERIC HOLDER, CEO

With over 20 years of global marketing communications experience, Eric Holder is a seasoned expert in crafting impactful campaigns for innovative technology product marketing. As the founder of HolderComm, Eric has led an impressive portfolio of client work that includes renowned brands such as LSI (Dell, IBM, Intel, Hewlett Packard), the National Center for Supercomputing Applications, Pittsburgh Supercomputing Center, Rackspace, Virtustream (Dell/EMC) and AMI.

Eric’s expertise spans a diverse range of creative projects—from producing polished televised award shows and innovative content for social media communities, to driving thought leadership campaigns for AI tech startups, hosting podcasts for cloud computing visionaries and developing compelling videos for global technology enterprises.

Eric earned his Master’s degree in Journalism and Mass Communication from the Grady College of Journalism and Mass Communication at the University of Georgia. His dedication to innovation and storytelling continues to define his contributions to the ever-evolving field of marketing communications.

BRIAN HOUCHINS, CMO

Brian Houchins is an award-winning marketing executive with over 15 years of experience in designing and executing global marketing strategies that drive measurable growth, elevate brand equity and deliver exceptional customer experiences.

A proven leader, Brian excels in fostering cross-functional collaboration across sales, product teams and executive leadership, ensuring seamless alignment and cohesive go-to-market strategies that resonate with target audiences and achieve business objectives.

Brian earned his MBA from Cornell University’s Samuel Curtis Johnson Graduate School of Management and brings a dynamic, results-driven approach to modern marketing leadership.

BRIAN MCALLORUM, CCO

Brian McAllorum has 20 years experience in creating impactful media.

After graduating from Maryland Institute College of Art’s Visual Communications program Brian’s creative path led from print, to interactive, to film/television and circles back as new challanges arise, especially in the interactive realm.

He has extensive experience Directing treated sequences for film and television.

Brian McAllorum earned his MFA from Maryland Institute College of Art in Visual Communications.

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BRADLEY HUGHES, CFO

With 25 years of experience, Bradley Hughes has dedicated his career to helping business owners structure their organizations for long-term success.

After earning his undergraduate degree from the University of West Georgia, Bradley moved west to establish his own firm, where he has since guided more than 500 business owners in achieving their financial goals. His expertise in strategic planning and financial management has made him a trusted advisor to entrepreneurs across industries.

Bradley earned his MBA in Finance from the University of Georgia’s Terry College of Business, equipping him with advanced insights to drive growth and create sustainable business strategies.

ERA PANGANIBAN, CAO

Era Panganiban is an accomplished operations and human resources leader with over 15 years of experience working with enterprise organizations, SMBs and startups. After graduating from The University of Manila as an academic scholar with a B.A., Era began her career in the BPO industry, where she held leadership roles at several organizations, including SAP, where she oversaw operations and human resources.

In addition to her professional achievements, Era has been recognized as an influencer by Instagram, showcasing her unique ability to connect and engage with diverse audiences. She is also an avid world traveler, drawing inspiration from her global experiences to bring fresh perspectives to her work.